What a season! We know—it didn’t end the way the Lions had hoped, but wow, what a ride! Each week, fans tuned in to Inside the Pride to relive the action, gain exclusive insights, and experience the energy of game day. And behind the scenes, our team at Aberdeen Broadcast Services worked tirelessly to ensure every thrilling moment was captioned and accessible to all.

The Call to Action

It would all start Wednesday at 5 AM PT. The Detroit Lions uploaded the final cut of Inside the Pride to our portal, and our team would immediately spring into action. The clock was ticking, and we had just four hours to deliver flawless captions.

The Challenge

Captioning a show like Inside the Pride isn’t just about words on a screen. It’s about capturing the emotion, the intensity, and the small moments that make the game come alive. Our team had to:

• · Ensure every player, coach, and staff member’s name is spelled correctly.
• · Describe the roar of the crowd, the crack of a tackle, and the play calls on the field.
• · Position captions strategically so they never block key graphics or important visuals.

No second chances. We had to get it right—the first time, every time.

Inside the Huddle

Our team relied on preparation and expertise to keep up with the fast pace. Football terminology? Memorized. Key phrases and commentator expressions? Locked in. From “screen pass” to “seam route” and “go route,” we knew the language of the game inside and out.

But it wasn’t just about knowing the sport, it was about teamwork. From the account manager coordinating logistics to the caption editor perfecting the captions on every frame, it was a full-team effort, just like the Lions on game day.

A Season to Remember

Though the season ended sooner than we all wanted, we couldn’t be prouder—not just of the Lions, but of the dedication, precision, and passion our team brought each week.

Every touchdown, every huddle, every sideline interview… we were there, making sure every fan, no matter how they experienced the game, could be part of the action. And we can’t wait to do it all again next season!